You know what I hate about humans?
They are too much like me.
Take for instance double parking. I hate it when you pull up and someone has just leaked over that line with their precious Toyota Camry.
Gets me boiling.
You know what else? I hate it when people text while I’m talking them face to face.
“ARE YOU KIDDING ME?!” runs through my head while my royal robe drags the red carpet beneath me.
I could go on and on. But you know what?
I’m guilty of the same.
It’s wired in like the the car horn on the General Lee…Dukes of Hazard reference, google it:)
People ultimately only care about themselves. They want the better version of themselves.
Can you give it to them?
Can you deliver freedom? Can you remove the barrier between them and what they want?
If so, you get the sale. You get the conversion. You get the lead.
Your prospect wants ONE THING: They want what THEY want.
NOT what they need.
Give them what they want so you can give them what they need later when they trust you.
Like feeding gorillas…you know.
So, you have to keep that in mind when capturing leads.
Do you have a high converting lead capture page? What’s your strategy?
There’s no double parking in lead capture. You can’t cheat that. You have to be precise and provide ZERO distractions.
Even the smallest distractions will act as trap doors for your prospect before the opt in to your email list.
So, I wanted to extract a short video from my Sales Funnel Madness course that teaches you more about capturing leads with a good landing page.